web 2.0

Horror Movies & Choosing a CRM for Your Nonprofit: 7 Things They Have In Common

Old, new, vampires, zombies, jumpy, gruesome - as a horror movie connoisseur, I have seen it all. Although hopefully less gory, shopping for a CRM has a surprising amount in common with my favorite movie genre; maybe that’s why I love walking nonprofits through the process of choosing a CRM.
Observe the following advice to escape the danger of choosing an unsuitable CRM: [More]

A Few *More* Of My Favorite (Free) Things for Nonprofit Marketing

A couple of months ago I shared 10 of my favorite free tools for nonprofit marketing. People seemed to enjoy that post, so I’ve put together a list of 10 more of my favorite free tools. I'd also like to mention that no one is giving me anything to promote any of these tools, I just think they’re wonderful and worth sharing. Ready? Here they are: [More]

Year-End Fundraising Blog Post Roundup

Every year around this time, everyone's mind turns to their year-end fundraising campaigns. Considering it’s a task you do year in and year out, you might wonder what’s left to learn? But the donor landscape is always evolving and changing, and there is always room for growth and improving your tactics. I’ve compiled some great blog posts from industry experts on the top things you should consider about your year-end campaign as you move into the final quarter of 2013. [More]

Creating a Plan for your Communications

Creating a communications calendar (or editorial calendar) can be a tedious task, even when you know it is an important tool. The most frustrating part for me personally is coming up with a system to manage the information, in a way that won’t become overwhelming or cumbersome to maintain as the year goes on. I’ve played with a few different communications calendars over the past few years, and I’d like to share the best tips and calendars that I’ve come across with you all. [More]

How To Handle Your Nonprofit's Technology When Staff Members Leave

You already know that your staff members are your greatest asset, and you've got a great group of people who are passionate about your cause. That's probably why you never want to think about that time when they might leave. But people do leave, and your organization needs to be ready to handle it. [More]